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The course covers greatest practices for purpose-driven organizations with an emphasis on strategic planning and developing the business case for sustainability. Students explore how enterprise can drive systems-degree change by working inside planetary boundaries and selling social fairness. Students learn how to communicate the competitive benefit of being a purpose-driven group to influence administration decision and stakeholders.
Andrea is passionate in her perception that businesses have a key function to play in creating a socially just and environmentally sustainable future. Following her ardour for marrying business with social change, Andrea joined Vancity in 2003 working on local weather change technique and growing the organization’s inaugural Carbon Neutral plan. As the Director of Community Leadership Strategy, she then led a staff of sustainability professionals to develop methods and applications focused on social enterprise, poverty alleviation, climate change and accountability reporting. As Director, Member and Community Insights she labored with researchers, analysts, and knowledge scientists to uncover insights to drive innovation and impression. Prior to Vancity, Andrea was a part of Mountain Equipment Co-op’s first social and environmental accountability group, specializing in neighborhood applications and strategic partnerships. A life-long advocate of co-operatives, Andrea is delighted to be on group secondment from Vancity, currently serving because the Executive Director of the BC Co-operative Association. This course introduces students to sustainable business strategy, particularly how sustainability is usually a strategic differentiator that can lead to improved environmental, social, and financial performance.